Hello, I'm Sabrina Zhuang, an industrial designer based in Los Angeles.

I love observing how everything connects in the world around me — from the bonds between people and families to our relationship with nature and wildlife. Today, I feel that connection through industrial design. I’m driven to create meaningful products that strengthen the ties between people and the world around them.

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It all starts with observation — looking closely at people and the challenges they face. I collect insights and analyze them to discover opportunities for improvement. From there, I move into the conceptual phase, drawing inspiration from those insights and striving to understand how people interact with products. My curiosity drives me to explore creative possibilities.

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Then comes hands-on experimentation with iterative prototypes. I believe every great design yields to experimentation.

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Ultimately, it’s about fostering a deeper connection between people and their everyday lives through the products I design.